Experience
The Beauty Table Agency
April 2026 – Present
Richardson, TX
Media Coordinator + Creative Coach
- Create and execute engaging on brand social media content for beauty and aesthetic clients
- Manage client accounts through strategic communication, coaching, feedback, and creative direction
- Collaborate with clients and team members in a proactive, organized environment, managing multiple deadlines while contributing ideas, sharing knowledge, and supporting overall client growth
- Capture and produce high-quality on-site content while developing creative strategies and visual storytelling that align with each client’s goals and brand identity
Nicole Weider Influencer
December 2025 – May 2026
Westlake, TX
Multimedia Manager
- Film, edit, and produce vlogs and Youtube content
- Conduct research and planning for the Pretty Real with Nicole Weider podcast and assist in Pretty Real newsletter to strengthen community connection
- Develop creative ideas and repurpose content for TikTok, Instagram, and Pinterest to grow cross platform engagement
Craft Collective Salon
July 2025 – January 2026
Denver, CO
Social Media Manager
- Manage Instagram and TikTok for a high-end Denver salon, creating video-first, storytelling content to attract and retain local clientele
- Collaborate with 15+ stylists to produce on brand, engaging content that reflect’s the salon’s voice
- Support salon rebrand by translating new logo, identity, and mission into cohesive social media content
The Arc of San Antonio
October 2024 – June 2025 (Full time)
June 2025 – May 2026 (Contract)
San Antonio, TX
Social Media & Development Coordinator
- Worked closely with development team to support participants, programs, and special events with solicitation of in-kind donations, volunteers, sponsors, etc.
- Coordinate with leadership and staff to maintain brand integrity in all digital and print platforms
- Promote campaigns, special events, and content on social media
- Create, curate, and oversee published content on all digital platforms
The Alumni Association at Texas State University
Fall 2023
San Marcos, TX
Student Social Media Contributor
- Created social media content for client to use on Instagram and Facebook, along with monthly analytics reports, as part of advanced social media and analytics course
- Used analytics data to develop client portfolio, addressing client strengths and areas for growth
Bella Salon
November 2022 – Present
Austin, TX
Guest Services & Social Media Coordinator
- Use social media scheduling tools to plan and post content to reach the salon’s target audience
- Maintain a consistent voice and aesthetic all social media platforms
- Capture high-quality images and videos of hair, treatments, and products to use in social media posts
Cabana Beach Apartments
September 2022 -November 2022
San Marcos, TX
Marketing Assistant
- Enhanced the leasing experience for prospective and current residents through social media
- Planned social media content such as giveaways, freebies, and specials 4 weeks in advance
- Photographed and edit photos of events, staff, and residents to post on social media and resident portal
Holiday Inn Club Vacations – Hill Country Resorts
April 2021 – July 2021
Canyon Lake, TX
Event Marketing Specialist
- Performed over the phone sales and bookings
- Promoted resort activities and events to all guests onsite and those preparing for their upcoming stay
- Booked and reserved activities/events as well as monitored them and assisted in planning
Skills
Web development: Sublime Text, HTML, CSS, Javascript, WordPress, Squarespace, Wix
Content creation: Canva, Capcut, iMovie, Adobe Creative Cloud, Edits
Social media: Ads, analytics, writing, planning, branding, videography, photography
Creative operations: Notion, Hootsuite, Meta Business Suite, coaching, brand strategy
Education
Texas State University – San Marcos, TX
Bachelor of Science in Digital Media Innovation
Minor: Business Administration
Relevant Coursework:
- Advanced social media and analytics
- Fundamental of digital and online media
- E-business
- Business and media law
- Web design & publishing
- Coding & data skills
Activities
Alpha Sigma Rho Sorority, Inc.
2020 – Present
Texas State University – San Marcos, TX
Vice president internal + external – Historian – Philanthropy – Social – Webmistress
- Chartered and established the first Asian-interest sorority at Texas State University
- Ran social media platforms to recruit new members, collaborate, and connect with campus and local
community - Raised over $500 as philanthropy chair for the Hays Caldwell Women’s Center